Concept project Class-based studio
Daymark Pilates
A calm, approachable homepage that gives prospective members a clear route to the class schedule.
The brief
A boutique Pilates studio wants newcomers to get a feel for the space and understand how to find a first class.
Design decisions
- Make the class schedule the primary action in the opening section.
- Use a sunlit studio photograph with visible reformers to show what a visitor can expect.
- Pair a soft lavender palette with dark type and generous spacing to keep the introduction calm and readable.
On mobile
The class schedule moves above the studio photo, keeping the main action visible in the phone’s first screen.